From 2010, Instagram is one of the
best mobile application that is growing faster than everything else. It has
more than 120 million worldwide active users. With such huge users, it is clear
that filter based picture displaying mobile has no sign of fading out and
hence, companies started using Instagram as a fine marketing tool to gain a
considerable growth in their business.
Just posting photos and watching the number likes
and comments are okay for personal accounts alone. For marketing, it needs to
be more effective to gain optimal visibility. It is necessary to use the
account as the greatest megaphone to promote the product or service. With this
customized dynamic account, many new visitors will definitely start following.
Instagram Success Fundamentals
1.
Learn
to listen
2.
Create
engaging conversations
3.
Post
imaginative pictures
Practicing these fundamentals effectively, surely
drives more new visitors and establish an amusing center where everyone wishes
to comeback. All business need to move up with following suggestions to have a
fun and open relationship with customers.
1. Connecting The Channels
Bio section in the top page of the profile imparts
a crucial role that shows all basic relevant information to the new users. As
it get noticed initially by all, make it descriptive with little personality
details.
Linking other social media channels, renders an excellent way to expand the business. If the
business has blog that has active interaction, make sure to embed pictures and
videos from Instagram to build a healthy traffic to the website. Facebook
integration is an effective method increases the amount of sharing and
engagement.
2. Quality Post and Attractive Visuals
It is not necessary to post professionally always.
Make a picture that will build personable identities rather than being aloof
and gritty which crafts an interactive bond with users. To forge a bond with
users make a quality post of what users desires with simple images and
comprehensive understanding.
3. Use of Hashtags (#)
Hash tagging the pictures on Instagram is away to
place that image in a large folder, which includes other images that shares the
same name. This is not a much brainer trick for the business as it is a simple
association with industry related keywords. At the beginning stage, use most
popular tags to gain users attraction.
4. Be Fascinating and Unquestionable
The best tactic that ensure the growth on one of
the most popular social media network, Instagram is posting videos and images that grabs users
attention. Low quality showcase slim down the number of followers. Followers
wishes to feel have a balanced amount of posts with fun and promotional
pictures.
5. Host a Competition
An optimal strategy to extinguish users engagement
is growing up a fine contest. This can be done on the Instagram directly and
then shared with all major accounts to assure its visibility. Creative ideas
for the contest give way to set up a worthy review to the website.
6. Planned Posts
Frequency of the post is an important factor in
driving customers to the business account. This leverages the customers
experience to an extent. This satisfactory line stimulates followers with
flexible post timings. Posting at peak times is a style to vantage users attraction
as well.
Meena Kumar is a social media
enthusiast who loves sharing tips and tricks on enhancing social visibility. To know more about her visit here Google+.
Hi Meena,
ReplyDeleteI never used Instagram to promote my blog, once i tried to insert my link to the picture but instagram not allowed to put a link, later l left Instagram, can post a picture with link to my blog on Instagram?
Hi Siddaiah, Yeah you cannot add links to your caption on the image, but you can include in your profile bio. And, let people know your website with some call to action in your caption. It is all about the interaction with your followers that matters the most.
ReplyDeleteHey Meena and Gangadhar,
ReplyDeleteI've heard a lot about instagram and scene people post images and videos via instagram on Facebook but never really looked into using instagram to promote videos.
But with a statistic like 120 million of active users all around the world it sounds like a social site that no one should overlook.
I can see that it's a great way to interact with your fellow target audience. The list that you provided here are prime examples of the diversity of this platform, coming from different angles to keep building great rapport with them, giving them the value that they would look for!
Thanks Meena for this comprehensive post about Instagram! I hope you and Gangadhar are having a great week!
I found your post on kingged.com under the category of Instagram Marketing
http://kingged.com/surefire-tips-for-instagram-marketing-to-grow-your-business/
Hi Shernan,
DeleteGlad to see you here and thanks for sharing valuable words about this topic. As a statistics 120 million users on Instagram worldwide but lack of information about its marketing use many peoples not trying it.
So we share some guidelines about Instagram marketing through this article for those who seeking to promote their business via Instagram.
Thanks again for your feedback......Have a great week ahead....!!!