Powerful Key Blogging Tips Every Blogger Should Know

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Blogging Tips

Blogging is a great way to communicate and to bring life to information that you want to tell you audience or readership about. In today’s world, there are many bloggers who are trying to make their mark in society, but unfortunately are just falling short. If you’re one of these bloggers and you want to become a successful blogger, this expert guide will give you the powerful key blogging tips that every blogger should know to be successful in life. Let’s get started.

What You Should Be Doing When Blogging?

    1.  Give Detailed Information

Let’s face it, everyone can write a blog piece, but not everyone can write it in a way that is detailed and informative for the reader. When writing a blog, it’s important that you write your information in as much detail as possible. If you research and look up popular blogs in your industry niche you’ll find that they do more than just tell you about a subject, they show you. They give you detailed information that you can take away and use. When writing detailed information here’s a few tips you can consider:

·         Go into detail on a subject. For example; if you’re trying to write about the health benefits of pineapple, don’t just say pineapple is also good for bowel movements. Instead, say something like; pineapple is good for digestion due to the enzyme bromelain which helps to break down proteins a lot easier for better absorptions of nutrients.

·         Research the subject well to make sure you have supporting facts depending on your topic so you’re more credible when writing it.

·         Where possible add links back to facts and studies to show you’ve done the research above.

By giving your readers more detail than just generic content you’ll be able to improve your chances of getting published on popular blogs.

    2.  Ensure Content Is High Quality

Everyone can write, not everyone can write good quality content. When writing your content, you need to make it of high value and quality. In order to generate high-quality content, you should consider the following tips:

Quality Content

·        Check your content to make sure there are no spelling mistakes. Content that is filled with spelling or grammar mistakes makes the piece you’re writing appear unprofessional. Always check your content several times to make sure it’s easy to read.

·         Use a balance of white space and text. What this means is balance your text by using subheadings, bullet points and even paragraphing. If you don’t, large blocks of text will cause eye fatigue and can cause the reader to lose their spot while reading. It also doesn’t give them any breathing room to take a break when needed.

·         Use supporting images that are free to use and that are of high quality. If the image isn’t relevant to the content don’t use it. You can use sites such as Pixabay.com, ShutterStock.com, or iStock to name a few to source your images. However please note some of these do charge for royalty free images.

·         Use intriguing titles and headings to catch your reader’s attention. Use power words to help generate urgency. For example; ‘Blogging Tips For New Bloggers’ isn’t as intriguing as ‘Powerful Key Blogging Tips That Every Blogger Should Know’

·         Make sure the content is plagiarism free. Duplicate content can hurt website rankings and won’t get you published. Use Copyscape.com and DMCA protection to help check for duplicate content.

·         Write content that’s informative (as suggested in the first point) and give readers something they can use immediately.

Quality content isn’t about just writing any old thing. It takes time to generate content that is up to the standards that is required for website publishing. Take your time and research your niche well to give more to your readers.

    3.  Check The Writers Guidelines


When writing for a website, it’s important to abide by their guidelines. If they want 1000 words, you need to make sure you write 1000 words. If they want a specific topic, make sure you keep to that genre. Writing as per a website’s guidelines will help you to improve your odds of getting published. Not following the rules will turn your writing into a waste of time. Always abide by the guidelines for better results.
Guest Blogging Tips

4.  Don’t Settle For Low-Grade Sites

To be taken seriously as a blogger you need to strive on publishing on quality websites that are not only popular but that aren’t filled with spam content. Sites such as this will hurt your reputation. So how do you find out whether a site is low grade or not you ask?

You can do this by running the site through a DA checker and checking the spam score of a website, DA stands for Domain Authority. The higher the domain number, the higher the authority the website has. The higher the authority, the more website visitors visit the site and the higher it will become on Google and other search engines. Domain authority can be checked by using DA checkers such as the Moz DA checker.

This type of checker helps you to see the Domain Authority of a website and also shows you whether it is full of spam content. If the spam score is above 3 it’s better to shy away from sites such as this. If it’s 3 or below it’s good to try and gain publishing rights. See the screenshots below for good and bad DA/Spam Scores.

Conclusion

Blogging is a great way to spread your message and sometimes make money from on the side. If you’re a keen blogger but you’re just struggling to get publish, why not try these tips on how you can help to improve your odds. So are you ready to start blogging?


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Author Bio
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Aaron Gray
Aaron is the co-founder of Studio 56 and is a passionate digital marketing expert who has worked with some of the largest digital marketing agencies in Australia. He has been working in the digital marketing field for ten years. Aaron loves to travel the world to not only enhance his cultural experiences but learn and enhance his skills in the digital marketing industry. He is dedicated to helping others reach their online marketing goals.


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Weebly- A Great Website Builder Tool to Form Professional and Responsive Website Effortlessly

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Website Builder Expert

Whether you want to create a professional looking business website or your own website as a platform to your hobbies or interests, Weebly can help you achieve your goals easily. Weebly is a website builder tool which makes the job of website building trouble-free & enjoyable, even for beginners.

It’s one of the simplest drag and drop, code-free website builder experts in the market today. And the good thing is that you can access HTML/CSS if you want to customize your design. You literally just use your mouse and drag in pictures, slideshows, products, without the need to deal with any codes.

Weebly review suggests that users are very satisfied with this web design platform, its wide-ranging website building tools, ease of use, and very affordable prices (free for most people). This website creation tool is perfect for small businesses, designers, photographers, personal websites, restaurants and less advanced e-commerce online stores. Weebly powers more than 40 million websites which are quite impressive if we consider a huge number of websites across the entire internet!

It features pre-designed layouts such as about, home, services, contact, portfolio pages or restaurant menu. It also releases new and stylish design templates quite often. You can choose from over 40 professional layouts which give you a head start to create a website. Weebly also offers email & live chat support.

You can call it as a WYSIWYG (What You See Is What You Get) website builder. As this website builder expert allows you to build a whole website right in front of your eyes without touching any code. You can get a collection of fully integrated, one-click installation tools to help you grow your business at Weebly’s App Center. Weebly also creates a mobile version of your website automatically which you can preview.

Weebly takes care of all the basic SEO settings, hosting as well as technical needs by giving you a good value. You can really save thousands of dollars with Weebly which you will otherwise give to a developer to build your website.

Following are some of the pros and cons of Weebly which will keep a Weebly review in front of you more clearly.  

Weebly Pros



1.  Very Comprehensible Drag and Drop Website Builder: Weebly is almost certainly the easiest to use website creation tool in the market today which has all the required basics to build a functional website.

2.  Template Designs Are On-Trend With A Good Range: Unlike their previous templates, Weebly currently has a good, on-trend and the latest selection of designs. As they are mobile responsive, your website looks professional both across desktop and mobile devices. Additionally, you can also change templates with a click of a button.

3.  Pre-Designed Page Layouts: Weebly has above 40 pre-set page layouts of which you can pick any and start customizing the layouts to make it your own. You can use popular page layouts for home, services, about, contact, restaurant menu and portfolio pages.

4.  Overall Pricing: If your website is not on a subdomain i.e., yourwebsite.weebly.com, then Weebly is free for you with no expiration. Pretty good for temporary sites. Overall pricing is very reasonable as compared to other all-inclusive website builders and your own hosting. Starter plan costs around $8/mo when paid up front while the Pro plan which has additional features, costs $12/mo. 

5.  Speed and Security: Weebly provides hosting for all the websites that are built on their platform while providing fast load speeds. Though speed and security risk is a problem, they take optimum care of security against hackers and spam. They even install and maintain SSL across your entire site as required.

6.  Site Building Process: You have to just drag and drop the elements without writing any HTML or CSS code. Moreover, you can also access CSS module to edit the template as per your choice.

7.  Built-in Feature Set + Extensions: Weebly’s feature set is strong for a typical personal or business website. It includes all the basics as well as advanced necessities such as blog functionality, forums, contact forms, URL redirects, membership options, e-commerce options, integrated advertising options, file uploads and page-level custom code placement.

8.  Onboarding and Education: Weebly provides solid onboarding and education through email drip sequence and little info buttons built with their platform.

9.  Customer Support: Free members get an email support and a well-done Knowledge Base while the paid members get email, chat and phone support with a good response time.

Weebly Website Creation Tool

Weebly Cons



1.  Limited Template Customization Options: You can change font styles and overall color scheme for each template without the use of code but if you want to change the menu bar color, content background design, or adjust the content width, etc, you will have to alter the codes of the template.

2.  Slower in Introducing New, Innovative Features: They mostly introduce new features once or twice a year, which users complain about.

3.  Advanced Marketing Tools: Though you can add most marketing tools and features, there is a difficulty to add advanced marketing tools such as an EV SSL, custom analytics packages, custom email collection tools, specific Schemas, custom social shares, and A/B testing software.

4.  Blog Features Need Improvement: Weebly’s blogging functions are quite primitive and don’t have the option to highlight related posts, latest posts or most popular posts. 

5.  Content Management System: There’s no system to add custom content types except within an individual page and so you will have a big problem if you want to have a big website with around hundreds or more pages.

6.  Platform Lock-in: Moving your website to a new platform is quite difficult with Weebly.

Conclusion

Well, Weebly is a great preference for an all-inclusive website builder. First, you can go for free and then decide about upgradations. Though your goals matter; great pricing, good functionality, easy usability, great user interface and better user experience are the things for which you can go for Weebly.


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Author Bio
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Gangadhar Kulkarni
Gangadhar Kulkarni is an Internet Marketing Professional having extensive experience in digital marketing. He is also the founder of Seogdk and Director at DigiTechMantra Solutions, a one-stop shop for all that your website needs. It provides you cost effective and efficient content writing and digital marketing services. For more information catch him on Facebook | Twitter | LinkedIn | G+ | Pinterest 

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All You have to Know about Google RankBrain

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Google RankBrain Algorithm

RankBrain is a rather new concept. First introduced in late 2015, bloggers are still adapting to it. Nevertheless, most experts believe that RankBrain will not bring a major revolution when it comes to SEO.

Google’s RankBrain is one of the first of its kind.

It is a machine learning system that will only grow in potency as the time goes by (at least Google staff thinks so).

Now, let’s look at some of its major characteristics and how to use it to your advantage.

What is RankBrain?

Each day there are millions and millions of new queries. Some of them are rather hard to understand. There are a lot of improperly defined questions or ambiguous searches.

As a way to automate the process, Google decided to introduce RankBrain.

Previously, we said that this is one of the first machine learning systems. Its main purpose is to recognize the language patterns and based on them, provide the least irrelevant results.

The interesting thing about RankBrain is that it was first introduced as a way of tackling all these ambiguous queries. Even though there are millions of them, they still are a small percentage of total queries. For now, RankBrain is mostly used for testing Google’s technology which one day may be implemented on all the searches.

How does RankBrain Work?

Google uses its old algorithms to retrieve results for each query. When an ambiguous query is entered into a Google search bar, the algorithm has a hard time of starting. It provides results that have some linguistic connections to a query and may or may not answer the user.

Previously, this is where users would encounter a brick wall.

With this supposed answer, Google would end the query. The user may not be satisfied but that’s his problem.

RankBrain puts a stop to this.

Each time someone enters an ambiguous query, Google returns results per usual. And this is where RankBrain steps in. Based on user’s feedback (time spent on page, bounce rate, shares, and likes), RankBrain can determine which one’s of these returned results are good and which ones are unsatisfactory. Through continuous learning, it is able to improve every next query and in time, it will even start applying its knowledge on newer before seen queries.

Based on this, the future seems bright for Google users.

Examples of RankBrain


Here is one of the best and most commonly used examples of RankBrain:

Google Machine Learning System

As you can see, before RankBrain, Google found it hard to process certain queries.
It would analyze the search by dissecting it and finding the articles that have all these words within them. Due to this, the user was provided with some irrelevant nonsensical. 
 
Obviously “Iraqi Resistance” doesn’t have anything to do with the query. Unfortunately, due to a poorly formulated sentence, Google couldn’t understand the question in a proper manner.

With RankBrain all of this changed.

Now, the search is able to understand that user is actually talking about “PDF security”. Instead of finding the individual words, it is able to comprehend the true meaning behind them. Of course, this accomplishment is based on continuous learning where the search engine managed to adapt to slang, natural language and to learn based on users’ feedback.

Here is a different situation.

The user types in “Redhead from the movie Arrival”. Before RankBrain, Google would provide the user with pages that talk about either redheads or movie Arrival. But, after implementing this machine learning system, the search engine is able to tell that user is actually looking for information about Amy Adams.
Pretty neat, right?

How can I use RankBrain to My Advantage?

Finally, we come to the important question.

In a nutshell, it is really hard to optimize for RankBrain. In a way, it is even pointless.

At this point, RankBrain processes only a small fraction of the total queries. By optimizing for those queries, you are wasting too much time for something that won’t yield enough profit to justify your input.

Instead, you should focus on the articles themselves.

In other words, you shouldn’t focus your attention outwards by pursuing particular keywords; you should put the focus on your own articles.

Basically, RankBrain should filter and refine queries. If your article is talking about “Used cars” and it is one of the best of its kind, Google will naturally funnel traffic towards it regardless of a particular search query (as long as it’s relevant of course).

There is no point in reaching out to Google; instead, you should allow Google to reach out to you. All you can do in this case is make sure that your article is informative so when a user finally reaches your page, he won’t be disappointed and he will send a positive feedback to Google increasing your odds of appearing in other queries as well.

Conclusion

This is definitely a new era for SEOs.

RankBrain introduces an interesting concept; how far it will go it remains to be seen.

Nevertheless, one thing is for certain. Google is constantly working on improving the user experience. This is something that will continue regardless. All you can do is play by the rules, improve your content and hope that the users will see it as valuable.


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Author Bio
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Nikolay Stoyanov
Nikolay Stoyanov is the CEO of NikSto – an SEO company that offers SEO outsourcing, consulting and white hat link building services to clients all over the world. He’s a contributor to many of the most reputable websites about SEO.



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15 Latest SEO Trends to Prepare for in 2017

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SEO Trends

2017 will see more mobile-centered search optimization and also less concentrate on keyword traffic data due to updates Google made in 2016 and will keep on making in 2017. This shouldn't generally come as a major shock to a great many people, as web users are moving towards mobile just use and Google's search AI and profound learning is beginning to truly get steam.

Search Engine Optimization is dependably the distinct advantage when it comes to the world of digital marketing. It has turned into the most ideal way pick up the competitors point of view. SEO is dependably on moving the track in this way there are different SEO trends to prepare for in 2017.

Google update many times in a year to improve search better and to demoralize spam exercises which are making look most noticeably bad. In a quality internet marketing, it's truly critical to keep updates SEO procedure according to market standard to take after progressing SEO mechanism including search communication, content building, web-based social networking engagement, and the distance organizations utilize to connect with its customers on the web.

Here are latest SEO(Search Engine Optimization) trends to prepare for in 2017:

1. Entering the Mobile First Era:

Regarding the matter of mobile, Google still can't announce the release date for their mobile first index but it is coming – and soon. Optimizing for mobile has never been a greater amount of an urgent requirement, so be prepared.

Optimize your mobile version of the site. As per Google most recent update on search engine rankings significant traffic is coming through mobile. A year ago in November most website traffic was from mobile.

2. Accelerated Mobile Pages(AMP):

Google has moved to AMP Protocol for indexing the pages since February 2016. It contains three sections – AMP HTML, AMP JS and Google AMP Cache. It permits building website pages for static content that render speed and enhances page execution impressively. It is likewise considered to significantly affect on ranking in the upcoming year as Google connections AMP pages in all its search results. Many companies giving SEO Services are as of now hoping to optimize for AMP as it is required to acquire force in 2017.

Accelerated Mobile Pages (AMP) are an open-source protocol that permits website admin to make pages equipped for loading right away on mobile. The thought is that a modest bunch of simple structural changes can make your site load up to four times quicker and utilize eight times less information. As of now, Google is beginning to support sites that have changed over to AMP, giving them visibility in a carousel and a little symbol showing their AMP status. In 2017, I envision we'll see more partiality for AMP in search results, with more brands taking the alternative.

3. Fresh Quality Content will be Top Trend for SEO in 2017:

Individuals are getting bored of reading the same spun content again and again, in various words. Early content search engine optimization advertising efforts were centered around delivering great and unique content as possible, however for as far back as a couple of years, we've seen same contents in various words, long pieces that cover a theme exhaustively. So content will remain the king. Quality will be in need. Higher the quality of your content, higher your site will rank. Quality content is the principle part of SEO that you need to center in 2017.

4. Optimizing for Voice Search:

Voice Search has been a predictable meander in the tech business for quite a while now. There's no denying that voice chase is one of the best cases of the advanced age. With massive changes to Siri, Google Now and Cortana, SEO services provider would be keen to nearly separate voice movement and think past content based inquiries in 2017.

A featured snippet — also called as a "rich answer" or "direct answer" — is an outline answer to a searcher's question that Google appears in a unique piece at the highest point of its SERP.
SEO

As should be obvious from the screenshot over, a featured snippet, for the most part, incorporates a connection to the page from where the information was taken. What's more, in this way it has an extraordinary traffic-attracting in potential you can use.

5. Website Page Speed:

Loading...loading...Oh no!!... Close!!! Numerous website admin has reported that their general traffic enhanced by 5% to 10%  after improving their web page speed. Website pages which open inside 5 seconds are more convertible and have low bounce rates. Page speed is a Google ranking element and it is all the more commanding in 2017.
Web Page Speed


6. Short Video Submission:

Since content submission makes violence over the article submission site and as you probably are aware through the video you can without much of a stretch get more consideration from individuals around the world.

Keep in mind the force of YouTube videos. YouTube has day by day a large number of viewers. Video promoting is one of the SEO 2017 trends. Video helps quickly in branding and attention to your business. You have to optimize your videos on YouTube considering these above variables.

7. Social media presence will remain a significant part of the brand building.

8. Quality and Epic content will be the king. Long and data-driven content pages receive the maximum number of new visitors.

9. Guest blogging will remain in trend.

10. Infographics will be on rising. It is also better than article submission.

11. Audio Submissions: It is also a unique way to get attention from people around the globe.

12. Blog Commenting: Appropriate commenting will only be considered, giving links here and there will spam your site and though its rankings.

13. Try to build quality links as much as possible. They are like votes to search engine.

14. Natural links and Social signals will become more important than force link building.

15. Stop focusing on brands and begin to concentrate on products and services.
Hope all these SEO trends to prepare for in 2017 will help you. All the best!!


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Author Bio
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Hiren Patel
Hiren Patel is an entrepreneur marketer, developer, designer, storyteller, thinker, at iMOBDEV Technologies which improves your web existence by using Web Development Services in the current era of the quickly increasing online marketing.  




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5 Vital Short-Term Tactical Strategy Implementation for Grand SEO Success

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Reputation Building Strategies

While the spine of an SEO program is definitely efforts spread over the long term, you can also effectively use more short-term strategies that are essentially reactive in nature to positively impact on your SERPs. Of the two approaches mainly used to enhance digital marketing or reputation building strategies, conventionally marketers have always been accustomed to pushing content through proactive campaigns to seek immediate reactions. The second approach, which is regarded as reactive, involves marketers creating content to capitalize on a particular event or concept to improve their brand reputation.
There are certain situations that permit SEO strategists to adopt a mix of both proactive and responsive marketing approaches to enhance brand awareness and seek reaction from consumers. Some opportunities to consider for a fresh SEO initiative:

1. Exploit Internal Events

If your company is on the verge of making news then you should definitely tell the world about it. The opportunities are diverse and can take the form of just about anything ranging from a new product release to a new executive appointment or a new market entry. Generally, small and medium businesses tend to assume that these opportunities make sense only for the larger and high-profile companies not realizing that they are failing to capitalize on the chances of enhancing brand awareness and generating more online traffic. These events are also ideal for submitting search engine optimized press releases that can lead to the news houses picking up the story, however, you need to be careful since Google is sensitive to press release distribution through a bulk mailer and tends to remove them from search results or worse, impose penalties. The potential benefits are traffic generation from new customers, new backlinks from sites with authority, and a flood of customer citations.

2. Convert Internal Events to Opportunities for Guest Authoring

If you have managed to capture a significant response from one of your internal events, you could think of leveraging it to improve the credibility of your brand in the industry in which you operate. Your company executive can contribute to publications covering your industry to help build and boost your organic authority. This happens because you get to improve the amount of referral traffic from third-party sources that have high relevance and also get the chance to add some links to your site. However, if you proceed with this strategy, you need to ensure that you work only with sites that have established authority and credibility in your sector because working with people who do not matter in your markets is just a waste of your time.

3. Come Up With Unique Concepts or Presentations

Developing original content or concept for the web can be a very difficult proposition as a quick search on virtually any subject will reveal. Content developers all over the world are constantly engaged in creating lists, white papers, buyer guides, how-to guides, etc. all of which end up to a great degree being duplicates of each other as far as the information on a particular subject goes. If you can come up with unique ways of presenting information or even be the first to report on new concepts, it can lead to a significant boost in your organic authority as you will be able to improve your brand equity, interest potential customers, boost organic visibility, enhance industry authority and online reputation, as well as acquire new backlinks that are relevant.

4. Use Keyword Missed Out By Competition to Build Content

Techniques of keyword research continue to change continuously, however most of the changes are driven by the changes in search engine algorithms. Invariably, there will be certain keywords that have a significant volume of search yet are being missed out by the competition that you can latch on to for creating meaningful content. By achieving this, you will not only be able to improve the profile of your backlinks but also increase traffic and get more social connections.

5. Track Your Competitors’ Social Media Activity

Tracking what your competitors are up to on the social media will not only tell you what they are doing right but also inform you what’s going wrong. If customers are complaining, you can use the opportunity to commiserate with them and suggest to them that they use you for a superior experience. You can provide the impetus with a freebie or a discount offer. Doing this sort of an activity requires you to actively monitor your competitors and act immediately whenever you spot an opportunity and before your competitors react with something of their own.

Conclusion

You cannot depend on any of these activities to make your rankings jump right to the top of the pages or to enhance your industry authority to the maximum. However, implementing these tactics consistently will surely benefit in the long run and lead to a superior search visibility and conversion growth.

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Author Bio
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Walter Moore
Walter Moore is an SEO expert currently attached to a Mumbai-based Company. He has mastered SMM and digital marketing over the past few years. He loves to share his experiences, resources, tricks, and tips on his blog.


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