Advanced SEO Tips to Generate Web Traffic for Your Website

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SEO Tips

In the previous article, we see some valuable SEO tips which make your site perfect. Now in this article, we learn how to generate web traffic for your website. Seogdk explores some important key factors which increase visibility of your website in search engine result pages. These useful SEO tips formed as:

-Write Short Pages


The shorter your page is, the fewer times you need to repeat your keyword phrase and keep the density just right. Plus, short pages load more quickly, and so your readers will appreciate it. Keep pages under 30-70KB in size. Split long pages into multiple pages and optimize each page. 

-Use Hyphens or Underscores to Separate Words in URLs


Just like your domains, you should separate words in your URLs with hyphens (-) or underscores (_). Hyphens are better, but outside of the domain, underscores can work. Hyphens work better because many search engine spiders recognize hyphens as the end of a word, but see underscores as part of the word. Also, underscores can be seen as space by your customers (because the underline of the link and the underscore merge together), and they will then get frustrated if they try to type the URL with space and can't get to the page.

-Use the Meta Keywords Tag and Include Your Keyword Phrase


Meta tags are a very popular way to improve search engine results, but the fact of the matter is that some major search engines don't use them at all, and others only use them a little. It won't hurt to include your keyword phrase and any secondary keywords in the Meta keywords tag, but don't expect it to work wonders.

-Use Flash for Non-critical Pieces of a Page


The best use of Flash on websites is as small portions of the site, preferably non-critical portions. Search engines can't view Flash, they see them as images. According to Google Webmaster Central, sites that effectively use Flash for rich media but rely on HTML for content and navigation.

-If You must Use Flash, Always Include Alternative Text


Flash and search engines don't mix well, but if you must use flash you should include alternate text that describes exactly what the Flash element includes. And if you use Flash for your entire site, you should always do an alternate version of the complete site in HTML so that search engines and non-Flash browsers can view it as well.

-If You must Use Frames, Always Use the Noframes Tag


Frames and search engines don't mix well. But if you must use frames, then you should always include an extensive noframes version of your site. And by extensive, the best way to get your site indexed in search engines is to completely rewrite it in your noframes version.

-Keep Your Pages Up-to-date


Pages that are regularly updated are given priority over pages that are older and ignored. But you should do more than simply fix typos or make small changes, regular, extensive updates are more effective than minor updates.

-Link All Major Images


It's important to always link images because people click on images. And search engines value content that has been linked. The key is to always include alternative text so that the search engine has text to rank. Any image that your customer can see on the page should be linked.

-Periodically Check Your Outbound Links for Page Rank


Whenever you add an external link on your site, you run the risk that it changes from the site you linked to into a link farm or "bad neighborhood". By periodically checking the PageRank of the external sites you link to, you can remove links that have gotten bad. This will help you make sure that your page's credibility is not reduced by who you are linking to.

-Get Linked in DMOZ and Yahoo!


DMOZ and Yahoo! and other directories show that your page is related to the content in that section of the directory.

Thus, from above SEO tips, we learn how to built SEO friendly site which increases web traffic. In next article, Seogdk will bring some valuable SEO information which useful for website building. So stays connect with us and give your feedback through comments and emails. Till then take care and enjoy your life.....!!!


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Author Bio
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Gangadhar Kulkarni
Gangadhar Kulkarni is an Internet Marketing Professional having extensive experience in digital marketing. He is also the founder of Seogdk and Director at DigiTechMantra Solutions, a one-stop shop for all that your website needs. It provides you cost effective and efficient content writing and digital marketing services. For more information catch him on Facebook | Twitter | LinkedIn | G+ | Pinterest 


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Valuable 10 SEO Tips which Makes Your Website Perfect

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SEO Tips

There are various methods to generate web traffic for your website, such as Social Media promotion, Search Engine Marketing (SEM), Affiliating Marketing, etc. Before the promotion, you need to check your website's SEO friendliness or compatibility to get more exposure in Search Engine Result Pages (SERPs). Seogdk explores some precious Search Engine Optimization guidelines which make your site perfect. These guidelines stated below as: 

1. Use Your Keyword Phrase in Named Anchors


A named anchor (also called a bookmark) is a useful tool for creating navigation within a Web page. But for search engines, it also indicates that the text defined by and following the anchor has more significance. If you use your keyword phrase in some of your named anchors, that will give that text more prominence.

2. Use Different Forms of Words for Your Keyword Phrase


This is also called stemming. Most search engines recognize that one word stemmed from another is really the same word. For example, plural versions of nouns (dog and dogs), gerunds and active verbs (dig and digging), and so on. By using different forms of your keywords, you can make your page more interesting for your readers, while still optimizing for search engines.

3. Use Synonyms for Your Keywords


Synonyms, like keyword stemming, is another way to mix up your text for your readers while still optimizing for search. Most modern search engines have a powerful synonym library and so recognize that words like "dog" and "canine" mean the same thing. Be careful using this technique on non-English pages, however. Most search engines were developed in English-speaking countries, and have more extensive English vocabularies than other languages. Also, you should remember that tools like keyword density readers often don't recognize synonyms so your page may be denser in keywords than they report if you use a lot of synonyms.

4. Don't Link a Lot to External Websites


Linking to sites, not on your site is a good idea, but don't fill up your pages with them. At best, you will dilute the effectiveness of your page in the search engines, and at worst your page will look like a list of links and get slightly penalized by search engines. Also, when you have lots of external links, you have more to check on a regular basis, to make sure that those pages don't go bad or turn into "bad neighborhoods".

5. Register a .com Domain Over a .biz or .us Domain


Trying to find a good domain name can be challenging, especially in the .com top-level domain (TLD). But finding a good .com domain will rank higher than a similar domain on the .biz or .us TLDs. And if you can get a .edu domain (because you're a school or university) your site will have more credibility instantly. Some SEO services feel that a .org TLD is better than a .com, but they aren't any more difficult (in general) to get than a .com domain, and while search engines might give them some priority now, they will probably lessen that as .org domains become more common.

6. Use Hyphens to Separate Words in Domains


When you're putting keywords in your domain and URLs, you should consider separating them with hyphens (-) rather than mashing them all together or using underscores (_). Search engine spiders can't tell where a word ends and begins without cues like hyphens, and most computers recognize hyphens as the end of a word, but see underscores as part of the word.

7. Optimize for a Few Secondary Keywords


Once you have a keyword phrase, you can choose one or two other keywords to optimize for as well. But be careful with these - make sure that the density of your secondary keywords is no more than 1-2%. Any higher and you risk confusing the search engine and diluting the power of your primary keyword phrase.

8. Set Your Language Meta Keyword


If your page is in a language other than English, you should set the language Meta tag so that search engines (and other user agents) know what language it's in. Most search engines have other ways of telling what language the page is written in, but they do use that tag, and it could help you rank higher in searches in that language.

9. Use Your Keyword Phrase in Your Meta Description


Most search engines use the Meta description field as the description in their search results. So it's important to have a good description. Including your keyword phrase in the Meta description tag is one more place that the search engines can see your keywords. This isn't a magic bullet, but it is a good idea.

10. Keep Your Keywords Together


Search engines rank keywords in pages regardless of where they are found. But if you're trying to rank well for a specific keyword phrase, keeping the keywords together will ensure that the search engines recognize that they are related.

All the above SEO tips do not make your site complete but it will be work promptly to promote your site on Search engine. In next article, I will share remaining part of guidelines so stays connect with us and give your feedback through comments.

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Author Bio
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Gangadhar Kulkarni
Gangadhar Kulkarni is an Internet Marketing Professional having extensive experience in digital marketing. He is also the founder of Seogdk and Director at DigiTechMantra Solutions, a one-stop shop for all that your website needs. It provides you cost effective and efficient content writing and digital marketing services. For more information catch him on Facebook | Twitter | LinkedIn | G+ | Pinterest 

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Role of Press Releases in Search Engine Optimization

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SEO Press Releases

The role of press releases has changed drastically over the last few years. PR rules have evolved over time; now, they are aimed at reaching customers directly. When you sell software online or any other digital goods, you should make the most use of online tools in order to help you reach your targeted audience.

In this article, Seogdk explores the information about press release structure and its importance in Search Engine Optimization (SEO).

Features of Modern Press Releases


When planning to distribute your press releases online, you should not only consider the coverage your press release reaches but also how well it is optimized for search engines. SEO friendly PR successfully accomplishes this, goal bringing more visitors to your website and increasing sale volumes.

Major Benefits of SEO Press Releases


·    - Visibility in search engines
·    - Ranking in Google and Yahoo! news
·    - Back links from the authoritative news sites 

Guidelines to Write SEO Friendly Press Releases


Press Release Structure
A valuable press release is one that targets audience members, journalists, and search engines. Keep this and the following press release guidelines in mind while creating your next press release.

-Headline/Title – The headline of a press release needs to include a relevant keyword phrase and grab the attention of your readers. If your headline doesn’t meet these requirements, search engines will not index it and users will not bother to read the content. Carefully work on a title that includes a keyword phrase. Try to reach 2 goals - create an attractive title for more clicks and at the same time optimize it for search engines. If it is impossible, fit in the keyword at first.

-Subhead – Your primary keyword phrase should be used here as well. Include more description so the title is further understood and engaging. It is recommended to include 1-2 secondary keywords that are different from the ones used in the title.

-Lead Paragraph – Your lead needs to set the tone for the entire press release. If interest is lost in the lead, the rest of your press release will not be read. Focus on creating interest while delivering the journalistic standard of supplying who, what, where, when and why the rest of your press release is important.

-Body – For press releases getting distributed through the Internet, make the body copy at least 300 words in length. This way, if you’re including keyword phrases throughout, you make it possible to get indexed by Google. If your release isn’t at least 300 words long, Google will not pay attention.

The ideal size is between 300-800 characters with 1-2 quotes and 2-3 keyword phrases. This part of your press release should also be well optimized because search engines pick up the parts of it and show it on their results page. Links are better if inserted at the first part of the press. Anchor text link is fine. If not allowed, then use HTTP:// links.

A good practice is to use quotes of the company representatives because it is the only place in the press release where it is allowed to advertise and promote the company. Quotes should either tell why the news is a big achievement or highlight the benefits potential clients may get.

-About the Company- Prepare 2-3 sentences about your company and its services.

-Press Contact- Contact information should be relevant. If you have considered all mentioned above when writing your press release, then it can be called very SEO friendly. This is a really effective way to increase your web traffic.

Conclusion


If combined together, all these things will help you a lot when targeting audience. Be more creative, go beyond the traditional public relations and let your customers easily find you on the web. So friends send your feedback about this article via comments and emails. Till then take care and enjoy your life.....!!!


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Author Bio
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Gangadhar Kulkarni
Gangadhar Kulkarni is an Internet Marketing Professional having extensive experience in digital marketing. He is also the founder of Seogdk and Director at DigiTechMantra Solutions, a one-stop shop for all that your website needs. It provides you cost effective and efficient content writing and digital marketing services. For more information catch him on Facebook | Twitter | LinkedIn | G+ | Pinterest 

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Some Effective SEO Techniques Which Increases Web Traffic of Your Blog or Site

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SEO Techniques

Every blogger and website owner wants his/her blog posts or the web pages to reach a maximum number of people and get popularity in the search engines. This is again very important for the blogs and the sites as such because without visitors no blog or website can survive longer.

Even if you have the best possible content, it is useless if you don’t have enough readers. You simply can’t deny that better traffic means more money and lesser traffic means dead business.

To make your blog or site do really well and get lots of traffic, you’ll have to follow few important points. In this article Seogdk mentioning some important SEO tips on following these, your blog or website will surely do well.

1. Keep Writing and Make Your Content Unique and of Good Quality


You need to keep posting new content because the more you’ll post the more your blog or site will get found out in the search engines. Frequently updated sites and blogs are most preferred by the search engines. So keep writing and keep posting from time to time. If possible post once every day but in case you are too busy to have it done, post at least one to two times every week.

But simply keep posting won’t help you as much as will posting quality content. Make your content informative, useful, and interesting. Choose what’s currently creating a buzz. Pick up proper keywords and have them in your post.

2. Use Keywords


Using keywords is important for your website as well as blog content. Proper keyword usage increases the chances of your blog posts or website page getting displayed in the search engines for specific keyword search. The best way to choose your keywords is to use some keyword research tool and pick up the most favorable keywords related to your post. There are several of them available for free like Google Keywords tool.

3. Choose Easy Domain Name


If you haven’t created a one already, you still have a chance to work on this point. Make sure that your Domain Name is not a big and complicated wordplay but an easy to remember a simple set of words. Again, the best way to choose a one which is related to the central topic with which your website or blog posts are going to deal and try keeping the name as short as possible as it is easy to remember such names compared to the longer ones. For example, one can easily remember a name like “Best-Writing-Tips” than some longer name like “Seogdk’s-Best-Blog-Writing-Tips”.

4. Make Your Post Titles Attractive


It isn’t very difficult task to do but of course needs you to work a little intelligently. Titles are what your readers come across at the very first. So need to be extra careful about them. So keep them interesting, attractive, to the point, and if possible try placing your keyword in it. Go through other popular blogs in your niche and check out their post titles, this will give you a better idea.

5. Make Your Posts Search Engine Friendly


Pick up best possible keywords that suit your content and place them in your post titles, in the main body, links, footers, Meta tags, etc. To make them more prominent, place them in Bold or in Italics. You can even think of using them in the file names. So you can have files like yourkeyword.html.

But you also need to know that overusing the keywords is also disliked by the search engines so keep them in the limit. For this, the best way is to use synonyms of the keywords.

6. Discover What Your Competitors are Doing?


Search engines analyze incoming links to your website as part of their ranking criteria. Knowing how many incoming links your competitors have, will give you a fantastic edge. Of course, you still have to discover your competitors before you can analyze them.

Your analysis of competitors should include these extremely important linking criteria, such as:

-Competitor rank in the search engines

-Quantity AND quality of incoming links (prioritized)

-What keywords are in the title of linking page?

-% of links containing specific keywords in the link text

-The Google Page Rank  or  MozRank of linking pages

-The popularity of the linking domain and the linking page (measured by links & mentions)
Aside from using some of the awesome SEO software mentioned on this website, here are some things I personally do when researching a competitor:

-Click the link to their Site Map page and see what keyword you find the links

-Get a savvy web person to find and parse their XML Site Map to find keywords in page names

-View the HTML title and meta tags of your top competitors to compile a list of needed content

7. Use Heading Tags Properly


Make good use of heading tags in your web page content; they provide search engines with information on the structure of the HTML document, and they often place a higher value on these tags relative to other text on the web page (except perhaps hyperlinks).

Use the <h1> tag for the main topic of the page. Make good use of <h2> through <h6> tags to indicate content hierarchy and to delineate blocks of similar content.
I don’t recommend using multiple <h1> tags on a single page so that your key topic is not diluted.

8. Follow W3C Standards


Search engines love well-formed, clean code. Clean code makes the site easier to index and can be an indicative factor of how well a website is constructed.
Following W3C standards also almost forces you to write semantic markup, which can only be a good thing for SEO.

9. Place Your Blog and Site Links in Your Social Profiles


If you have profiles on social sites like LinkedIn, Google Plus, Facebook, Twitter, Pinterest, etc. Simply place the link to your blog or site to your profiles on these social sites. This will send you traffic from the visitors of your profiles.

10. Submit Your Blog or Site to the Search Engines


Every search engine and directory offers a special section through which you can send the link to your blog ad site. Google, Yahoo!, Bing, Dmoz are the major ones.


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Author Bio
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Gangadhar Kulkarni
Gangadhar Kulkarni is an Internet Marketing Professional having extensive experience in digital marketing. He is also the founder of Seogdk and Director at DigiTechMantra Solutions, a one-stop shop for all that your website needs. It provides you cost effective and efficient content writing and digital marketing services. For more information catch him on Facebook | Twitter | LinkedIn | G+ | Pinterest 

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How Inbound and Outbound Links Important for Enhancing Search Engine Rankings

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SEO Link Building

Inbound and outbound links are the key elements in search engine marketing because inbound links improve search engine ranking of your website. Inbound and outbound links also increase web traffic of your site indirectly. If you have few thousand inbound and outbound links to your website and each website send 1 visitor a day assume the traffic what you will get.

In this article, Seogdk shared important key elements which demonstrate how to get inbound and outbound links and its significance to build your website's search engine rankings.

Easy Ways to Get Great Links to Your Website


The link is the anchor text used to take you to another page from current page. These anchor texts are the actual food for the search engines. These links are of two types.

1. Inbound links - These are the links to your page from other websites.
2. Outbound links – These are the links from your page to other websites.

Both influence the improvement of your web page in search engine rankings.

1. How will Inbound Links Influence Your Website?


Almost every search engine use inbound links to rank a web page. Link popularity is the concept that most affects the search engine rankings. If a good site links to your page this tells the search engine that there is something interesting and useful information on your page and it may give some popularity to your site.

Inbound links also tell the search engine that your site is reliable and trustworthy. This trustability of your page depends on the search engine rankings that every search maintains. This rank improves only with inbound links to your page.

As many inbound links you get to your page the more the rank will improve to your page. But all these inbound links should come from good and relevant sites which already have some good page rank. The inbound links to your page must improve steadily but not rapidly. If you start building links rapidly search engines may think your page as spam and put your page in a sandbox.

2. Quality Inbound Links Only Influence Search Engine Ranking


If you have some inbound links from sites of low quality it will damage your search engine rankings. Only good quality inbound links will improve your search engine rank. How do you justify high-quality inbound links?

1. If you have a page with the content written about “music”, if your inbound links come from the same kind of sites in which content is written about music only even with low rank, that can be treated as a good quality inbound link.

2. If your inbound links come from a page with high rank, that also can be treated as a high-quality inbound link.

Low-quality inbound links may affect your search engine rankings. If your page has the content about ‘health tips’ and your inbound link comes from a page whose content is about cats and rats of an aunt, that can be treated as a low-quality inbound link which may give a negative effect on your search engine rankings.

3. How to Get Quality Inbound Links?


1. By buying links from sites with high page rank. Many sites offer these inbound links with some cost per month or year.

2. By exchanging links with other and relative websites. If you have good and trustable content on your site, there will be so many other relative sites which offer a link exchange with reciprocal links. That is if you place a link to their site they will place a link to your site from their page. This link exchange will influence your site in another way also.

3. If you have some links from other good and relative websites with reasonable traffic they may send traffic to your site through those links. As many links, you have from good and high web traffic sites that much traffic you may get to your website.

4. Outbound Links also Influence Your Search Engine Rankings

Search Engine Rankings

Like how inbound links are important to your site the outbound links are also important which influence search engine rankings. Links to other web pages tell search engines that your site can be trusted and there is nothing to hide in your site. These outbound links should not be used to the sites with negative information. Outbound links also create back links to your site.

If your outbound link links a web page where a link to your page is placed that also gives good results. But you should not use many backlinks to your site.

If you link to high-quality sites with good rank, search engines associate your page with the pages of those sites. If you have not good outbound links your visitor may go back to search engine which will also give a negative effect.

Never have outbound links to the spammers which might effect to a ban of your site by search engines from their search results.

5. The Important Tips to Get Inbound Links to Increase Search Engine Ranking


1. Use the keyword in the link text of your inbound links. The keyword is the search term used to find a good site on search engine. If your page has to be listed with good ranking with a search term ‘popular software’ and then use ‘popular software’ as the anchor text for the inbound link to your site.

2. Use keywords as link text from relevant websites and other similar words from websites with high search rank which are not relevant to your website.

3. Don’t link only to your home page but the link to other pages also of your website and place links to your home page from other pages of your site.

4. Get your inbound links is built with anchor text only but not with scripts or no follow attributes which cannot be parsed by search engines.

5. Before building inbound links to your page from another page just ensure that the page has good search rank. 

6. Build a page with name links with your link code so as to enable link exchange with other sites.



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Author Bio
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Gangadhar Kulkarni
Gangadhar Kulkarni is an Internet Marketing Professional having extensive experience in digital marketing. He is also the founder of Seogdk and Director at DigiTechMantra Solutions, a one-stop shop for all that your website needs. It provides you cost effective and efficient content writing and digital marketing services. For more information catch him on Facebook | Twitter | LinkedIn | G+ | Pinterest 

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